JD, the leading retailer for youth fashion and sports brands, is set to push the boundaries of youth culture this summer as it returns to Ibiza Rocks – the island’s most iconic music destination – as the headline retail partner.
Our relationship with JD goes from strength to strength and UK Rap has always been a shared interest. In 2019 together we hosted Superfoxx with Stefflon Don and last year saw us bring man-of-the-moment Central Cee to the island for the first time for a sold-out event. 2023’s collaboration continues to embrace youth culture and champion great british talent in our season-long residency ‘Fire in the Pool Fuelled by JD’. Bringing the iconic ‘Fire in the Booth’ radio show poolside and unleashing huge names such as ArrDee, Bugzy Malone, Headie One, Krept & Konan and many more.
This summer’s partnership promises to be an island statement with UK Rap finally being given a deserved home in the party capital of the world and will pave the way for breakthrough names in the years to come.